May 2009 - Posts

• Mobile Marketing & Advertising, Monday 18th May 2009

  Our event on Mobile Marketing & Advertising took an agency perspective, looking at current trends in mobile marketing and advertising. Our final line up of presenters is detailed below. We had another excellent turnout and the usual high standard of content and audience participation. Date: Monday 18th May 2009 Venue: Golden Thread Gallery 84 - 94 Great Patrick Street Belfast BT1 2LU Venue location on Google Maps   Parking: Some parking is available outside or in the car park of the nearby Ramada Encore Belfast hotel on Talbot Street.  Agenda: 17:15 Reception, Networking over tea, coffee & sandwiches 18:15 Introduction, Colm Hayden, MobileMonday Belfast Co-Founder  18:30 Bluetooth Marketing - a Northern Irish Perspective, Simon Miskimmin, Blue Age Media 18:45 Mobile Advertising in Ireland, Kevin Foley, Head of Mobile, Sales Online 19:00 Delivering a Successfull Mobile Marketing Campaign, Malcolm Fogarty, Head of Client Services. Puca 19:15 Conclusions, Norbert Sagnard, MobileMonday Belfast Co-Founder + more networking until 20:00 ! Presentations The presentations are now available for download. Click here to download the presentations.   Posted May 07 2009, 04:34 AM by momocsadmin with no comments Select Tags... SaveCancel [Edit Tags]

• Mobile User Experience

  Thank you to all 65 participants of our event on MEX and to our speakers from Mozilla Mobile (Christian Sejersen) and Cibenix (Andrew Robertson) last Monday 6 April. Great stories = 'edutaining' presentations! User experience: to date, the mobile industry has typically employed it to describe the graphical user interface (UI) of an application or device. However, despite the increasing frequency with which it is cited by the mobile business, user experience is something rather more complex than the way a product looks (more…). On 18 March the MEX (Mobile User Experience Forum) held a 1-day competition on Twitter challenging industry pioneers to come up with the best definition of ‘mobile user experience’ => The selected entry was: “Mobile user experience: Encompasses every interaction and emotion a person has with their mobile device in their daily lives.” Posted May 07 2009, 04:22 AM by momocsadmin with no comments [Edit Tags]